Privacy Policy & Terms of Service

Effective Date: May 14, 2026

Welcome to Threat Dynamics. Your privacy and trust are important to us. This Privacy Policy and Terms of Service explains how we collect, use, store, and protect your information when you interact with our website, services, classes, memberships, and SMS communications.

By using our website or services, you agree to the terms outlined below.

1. Information We Collect

We may collect the following information when you interact with our business:

  • Name

  • Email address

  • Phone number

  • Billing information

  • Appointment or class registration details

  • Membership information

  • Training history

  • Website usage information

  • SMS opt-in preferences

  • Communications you send to us

We only collect information necessary to provide our services, communicate with customers, improve operations, and maintain safety and training records.

2. How We Use Your Information

Your information may be used for:

  • Scheduling appointments and classes

  • Processing payments

  • Membership management

  • Customer support

  • Sending appointment reminders

  • Sending class updates or operational notifications

  • Responding to inquiries

  • Improving our services and website experience

  • Sending SMS communications you have opted into

We may also use information internally for administrative, operational, legal, or safety purposes.

3. SMS Messaging Policy

Threat Dynamics SMS Program

Threat Dynamics may offer SMS/text messaging services to provide customers with important updates and communications related to our services.

By opting into the Threat Dynamics SMS Program, you agree to receive text messages related to:

  • Appointment confirmations

  • Appointment reminders

  • Training and class updates

  • Membership notifications

  • Operational alerts

  • Customer support communications

  • Promotional or marketing messages (only where consent has been provided)

Message frequency may vary depending on your interactions, appointments, memberships, and communication preferences.

Message and data rates may apply depending on your mobile carrier and service plan.

Consent to receive SMS messages is not a condition of purchase.

To opt out of SMS communications at any time, reply STOP to any message.

For assistance, reply HELP or contact us through our website:

Threat Dynamics Contact Page

Threat Dynamics does not sell, rent, or share mobile numbers or SMS consent information with third parties or affiliates for marketing purposes.

4. Information Sharing & Third Parties

Threat Dynamics values your privacy.

We do NOT sell, rent, trade, or share your personal information with third parties for marketing purposes.

Customer information is kept private and stored on secured systems and servers.

We may share limited information only when necessary to:

  • Process payments

  • Provide scheduling or CRM services

  • Comply with legal obligations

  • Protect the safety, rights, or property of our business, staff, or customers

Any third-party service providers we use are expected to maintain appropriate security and confidentiality standards.

5. Data Security

We take reasonable and appropriate measures to protect customer information from unauthorized access, misuse, disclosure, or loss.

This includes the use of secured platforms, password protection, access controls, and commercially reasonable security practices.

However, no electronic transmission or storage system can be guaranteed 100% secure.

6. Cookies & Website Analytics

Our website may use cookies, analytics tools, or similar technologies to:

  • Improve website functionality

  • Analyze website traffic

  • Enhance user experience

  • Remember preferences

You may disable cookies through your browser settings if desired.

7. User Responsibilities

By using our website or services, you agree:

  • To provide accurate information

  • Not to misuse the website or services

  • Not to attempt unauthorized access to systems or data

  • To comply with all applicable laws and regulations

Threat Dynamics reserves the right to deny service or terminate access for misuse, abuse, unlawful conduct, or safety concerns.

8. Intellectual Property

All website content, branding, logos, graphics, training materials, videos, and intellectual property associated with Threat Dynamics remain the property of Threat Dynamics unless otherwise stated.

Unauthorized reproduction or distribution is prohibited without written permission.

9. Limitation of Liability

Threat Dynamics provides training, education, memberships, and related services on an “as-is” basis.

To the fullest extent permitted by law, Threat Dynamics shall not be liable for indirect, incidental, special, or consequential damages arising from use of the website, services, or communications.

Participation in firearms or defensive training activities may involve inherent risks. Separate waivers and agreements may apply to in-person training activities.

10. Changes to This Policy

Threat Dynamics may update this Privacy Policy and Terms of Service periodically.

Any updates will be posted on this page with a revised effective date.

Continued use of our website or services after updates constitutes acceptance of those changes.

11. Contact Information

If you have questions regarding this Privacy Policy or Terms of Service, please contact:

Threat Dynamics Contact Page

12. Consent

By using this website, submitting forms, registering for services, or opting into SMS communications, you acknowledge that you have read and agree to this Privacy Policy and Terms of Service.